It’s a bit of a coincidence that shortly after we did our first demo session, we entered the age of lockdowns and extended period of remote working- increasing the number of virtual demos and webinars (and the need to record them). I put together this easy-to-follow guide to change just that. Not everyone has experience producing videos beyond hitting the ‘record’ button in meetings, but those aren’t always the highest quality. At the rate commercetools has been growing, these demos are also excellent for newcomers to dive right in and for everyone to see the faces behind the product. This would help keep everyone on top of the latest developments while giving them the opportunity to ask questions at the end of the session. Every other month, we would showcase the changes and new features from across the product team to the entire company. Earlier this year, the product team started conducting internal product update demos.
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